Spread research

Spreads were researched in order to gather a greater understanding upon what forms of design are best at exhibiting design pieces. 

The above post modern approach is fun and loud, although the artwork individually does not stand out but rather the impact of the design in mass. As I aim to complete a catalog in which explores both postmodern and modernist work I believe that this style would not be effective and thus an alternative should be explored. 

The amount of text apparent in this spread is not relevant to that of the catalogue although the placement of the images is highly relevant. The busy movement explored is very intriguing and thus would gain the consumers attention. 

Clean and clear the large margins explore a fresh nature. As Vignelli previously stated that small margins create tension a larger margin would develop a fresh, innovative take on spread design. 

The segregation using glazed plastic is highly effective in this approach although I am again unsure as of environmental implications. 

Large images clearly explore work, with fun and interesting placements being made. I feel like the movement of images upon a page is far more engaging that basic images laid out in a formal catalogue design. 

The overlapping of images in my context would not be successful as it would obstruct other designers work. It may also then be difficult to distinguish whose work is whose. 

Block colours have been used by the editor in this instance in order to produce a highly eye-catching approach. This could not be developed for the catalogue as it expresses my own unique style and therefore would distract from the the design work. 

In this piece two double page spreads have been developed in which appear highly impactive. Although this is effective the whole publication could not be produced in this manner as otherwise it would become highly repetitive.